This dedicated to optimizing the browsing experience for Sports Trading Cards. In order to help enthusiasts effectively find cards they are looking for, we designed an innovative Finder module on both desktop (dWeb) and mobile web (mWeb) platforms. A key component of the Finder modules enabled users to find cards by players and sets, emphasizing intuitive layouts and user interactions. The project also introduced new pages, such as a 'View All Players' list and a 'Player Landing' page, necessitating collaboration with the Design Systems team to optimize layout, search, and filtering capabilities.

The overarching goal was to deliver a seamless and user-friendly experience that appeals to both novice and seasoned trading card collectors.

The Order Tracker project aimed to improve the user experience for tracking orders on a website. The initial design included a bulky card with an image and a vertical tracker, which consumed too much space and didn't effectively convey additional information. An initial solution with a banner on the shop page proved as most users didn't notice it during testing.

The goal was to streamline the order tracking process by making the tracker more noticeable and accessible.

The process involved examining previous decisions, analyzing user data, and conducting a personal review of the current experience. A workshop with the design team and competitive led to several new concepts.The final solution involved creating a separate page for the tracker, using animation to draw attention to a compact card component, and adding a notification dot on the shop tab to guide users.

The project aimed to enhance the user experience of the Help Center in the 7-Eleven mobile apps, focusing on the 7Now and 7Rewards apps. The main objectives included reducing the number of customer service agents involved in resolving issues, improving approval ratings by 30 integrating a chatbot to streamline processes, and automating customer experiences for refunds. The team employed the Double Diamond design process, encompassing Discover, Define, Develop, and Deliver phases. This involved conducting a gap analysis, collaborating with the Zendesk team to gather data, organizing workshops with product, and crafting a high-level information architecture to identify and address potential problems.

In the final solutions phase, the Help Center was divided into 'Information' and 'Toolbox' sections. The 'Information' section featured structured articles and revamped FAQs with videos, images, and text, users to access information easily. The 'Toolbox' offered immediate help with options to report issues, request refunds, or chat with a customer agent, incorporating a bot for efficient guidance and support. Quick guides provided shortcuts to frequently sought information. User tests demonstrated positive feedback and improvements, further enhancements were identified for future iterations. Overall, the project effectively achieved its goals and laid the foundation for continuous advancements in user experience.